Strategic Roadmapping

Strategic Roadmapping is a strategic planning tool that helps businesses align their internal capabilities with external trends and drivers.

Our approach

We combine analysis of both internal and external environments—including macro trends, industry-specific factors, competitor analysis, internal drivers, and capabilities—to support your business growth strategy. Through hands-on roadmapping workshops, we engage all key stakeholders to foster collaboration, alignment, and buy-in.

This process enables rapid scanning of numerous possibilities and results in a clear set of priorities, alongside deep dives into key initiatives to create actionable plans, all focused on driving long-term success.

What you gain

• Improved Decision-Making: A comprehensive view of your market opportunities and technological capabilities, enabling more informed decisions.

• Cross-Functional Alignment: Improved collaboration and communication across teams, ensuring all departments are aligned and working towards shared goals.

• (First-cut) Strategic Roadmap and Supporting Report: A first-cut strategic roadmap for business growth that integrates market trends with your technology capabilities, accompanied by a detailed report explaining the analysis and steps taken.

Who is it for

Suitable for businesses looking to improve their strategic planning for business growth. It provides a structured framework to scan a large number of possibilities, prioritise initiatives and define activities and resources required, ensuring that your efforts are aligned with long-term objectives.